Even after 40 years, Flex Coat still makes high-end rod building finishes, glues, equipment, and accessories that are built to last and that are made right here in the USA. Flex Coat is a small worldwide company that is made up of rod builders and they design their products from experience and practice. Their original High Build Formula is still their top seller and now with Lite, Ultra-V, and Lure Epoxy Gel Coat, their line up of durable, flexible, high adhesion epoxies is robust.